Firing their arrows from outside the walls, Svetlana Industries, founded in Belgrade by Toby and Andrea (aka Andrea 3000), became a bit of an anomaly. Built upon the bubbling community of artists emerging in Eastern Europe and the former Soviet states. Their enthusiasm to represent and amplify what was happening around them led to the inception of a label that wasn’t faceless, wasn’t centred in a specific location, nor limited to a specific style.
Svetlana’s extending roster is a different cut from some of their uber serious, uber masculine contemporaries - evident at their showcases and parties. The self-sufficient label keeps a steady flow, with a bunch a sweet records this year including BNJMN’s esoteric flavour on a house tip, Nightwave’s alluring combination of melody and clattering juke flex, and most recently 1000names compelling boogie.
Toby, who once worked as a music consultant for the British Council, talks about their recent relocation to London and unveils some plans for a new subsidiary label: Woetone.
Hailing from Washington, this artist serves as an insight into the vibe of Svetlana’s new subsidiary label. After a little debate about the best length to make a mix, we settled on 20mins... he hit it exactly. Although, this dude has made 20mins feel like quite a journey - consider it an express service. One of the most curious mixes that have been sent this way, it takes in sample moments from ambient works, his own remixes and Otomo Yoshihide.
The cryptic synth-centric artist based somewhere between Denmark and Dundee makes some selections of 'inspirational tracks'. Expect a swash of early tape experiments, alt-synthpop and deep house.16:00 - 18:04